NEW OPPORTUNITIES TO DEVELOP ROMANIAN CULTURAL INDUSTRY

Abstract

The concept of Cultural Industry has become more and more up-to-date during the 3-4 decades in the field of Culture; it works to equal human talents with their way of expression. Within UNESCO and OMC organizations, thy cultural industries, also called creative, are based on a combination between creation, production, distribution and promotion of goods and services typical for culture, due to their origin and structure; they are protected by their rights of intellectual property. This concept has also appeared due to UNESCO, even since 1986. It has been defined as related to the cultural means of expression, in the context of the 2005 UNESCO Convention regarding the protection and promotion of the different ways to emphasize cultural. Still, these cultural ways of expression are directly influenced by the multiple demographic characteristics of a nation. The choice of the cultural action is made both by the majority of the population and the ethnic groups according to the number of inhabitants, density, age, group distribution, education, profession, living area and quality of life. After 1989, Romania has been crossing both a period of economic and demographic transition, with negative implied accents. In May the 1th 2014, the population number was of 19.517.953, 44% living in the country, respectively. 69.7% represents the group of 15-64 age, 14.7% the over 65 age and the rest are the 0-14 age. The main ethnic groups are represented by the Romanians who are the majority, Hungarians, Gypsies, Ukrainians, Lipovenians, Serbs, Slovenians, Bulgarians and Turks. Within this context we can find modern cultural manifestations, as well as traditional ones. After 1990, the freedom of expression and cultural manifestation is reflected in Romania by the multiple cultural activities which have been determined just by the creative industry itself. The present research emphasizes the way by which the creative industry has appeared and developed according to the main demographic characteristics for a longer period of time.