Copying with organizational change in the tourism industry

The paper tackles the issue of organizational change in the tourism industry. The tourism industry is faced with a dynamic and complex environment that exerts constant pressures on its organizations and the adequate response of SMEs in tourism consists in making organizational changes. The paper examines four dimensions of organization`s ability to cope with change: (1) communication between the organization and its external environment, (2) the process dimension, (3) participation and communication, and (3) the capacity for change.

Keywords

organizational change, tourism, readiness for change, change process, communication, capacity for change

JEL Classification

L21, M10, O44

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